Sarcouncil Journal of Arts Humanities and Social Sciences

Abstract: This paper explores the pivotal role of media in Indian society, from its early days as a tool for social reform to its instrumental contribution to the independence movement. The media, in its various forms, has been a vital source of information, education, and entertainment, shaping public opinion and influencing social and political discourse. In the Indian context, the press has played a dual role, serving as a catalyst for social change and a watchdog against injustice. Early social reformers leveraged the press to challenge regressive customs and promote modern education, while nationalist leaders used journalism to mobilize support for the independence movement. Dr. B.R. Ambedkar, a pioneering social reformer, employed journalism to give voice to the marginalized Dalit community and fight for social justice. This paper examines the historical significance of media in shaping Indian society, its impact on social identity, and its role in promoting social and political reforms. By analyzing the intersection of media, society, and politics, this paper sheds light on the enduring legacy of media in shaping India’s past, present, and future